CEIR Rewind: A Look at 2019
Despite the international trade war with the United States and other countries and concerns over the rise of digital offerings that could potentially replace face-to-face [...]
Event trends
Uncertainties Can Drive Positive Social Change & Success
By Johnalee Johnston A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL A wave of global socioeconomic and political uncertainty has international [...]
CEIR Case Study over Head of Marketing Insights: An Interview with D. Bradley Kent of VisitDallas
Face-to-face is one of the most trusted sources of relationship building. B2B exhibitions provide buyers and sellers the marketing medium to conduct business. In this case [...]
CEIR Predict Recap 2019
Have you wondered what insights and trends are shared at #CEIRPredict? Read the recap from our CEIR team. [...]
CEIR Case Study over Attendee ROI Playbook: An Interview with D. Bradley Kent of VisitDallas
How do you evaluate that your exhibition has given value to your attendees? The Attendee ROI Playbook series addresses the process of how attendees evaluate the outcome or [...]
Teaming Up to Reinvent Trade Shows
Promote collaboration between show management and exhibitors. [...]
How Distinct Are You on the Trade Show Floor?
With experiences as both an exhibitor and a show organizer, Marlys Arnold has a unique perspective on trade show exhibiting. As an exhibit marketing strategist, she travels [...]
Busting Green Exhibiting Myths
With experiences as both an exhibitor and a show organizer, Marlys Arnold has a unique perspective on trade show exhibiting. As an exhibit marketing strategist, she travels [...]
8 Ways Events Build Winning Influencer Marketing Campaigns
Elizabeth Johnson is founder and principal of glee Content Marketing where she helps clients with strategy, copywriting and social media. She can be reached at [...]
B2B Exhibitions – Valued by Business Professional Attendees in Trust Challenged Times
By Nancy Drapeau, PRC, Vice President of Research, CEIR Access to information has never been easier. Keying a few words into Google search generates a mountain of [...]
