How Much Can You Learn by Looking at a Face?
By Magda Klimczyk A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL This article was originally published by THINK MICE. The meetings industry [...]
Event trends
The Road to Sustainability in Events
By Paula Blomster A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL This new decade started with very disturbing pictures of burnt koalas and headlines [...]
Trends, By Default, Shaping Our Future
By Cathy Breden, CMP, CAE, CEM CEIR CEO The Harris Poll’s John Gerzema, who is the CEO of Harris Insights and Analytics, spoke at last year’s CEIR Predict Conference. His [...]
CEIR Rewind: A Look at 2019
Despite the international trade war with the United States and other countries and concerns over the rise of digital offerings that could potentially replace face-to-face [...]
Uncertainties Can Drive Positive Social Change & Success
By Johnalee Johnston A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL A wave of global socioeconomic and political uncertainty has international [...]
CEIR Case Study over Head of Marketing Insights: An Interview with D. Bradley Kent of VisitDallas
Face-to-face is one of the most trusted sources of relationship building. B2B exhibitions provide buyers and sellers the marketing medium to conduct business. In this case [...]
CEIR Predict Recap 2019
Have you wondered what insights and trends are shared at #CEIRPredict? Read the recap from our CEIR team. [...]
CEIR Case Study over Attendee ROI Playbook: An Interview with D. Bradley Kent of VisitDallas
How do you evaluate that your exhibition has given value to your attendees? The Attendee ROI Playbook series addresses the process of how attendees evaluate the outcome or [...]
Teaming Up to Reinvent Trade Shows
Promote collaboration between show management and exhibitors. [...]
How Distinct Are You on the Trade Show Floor?
With experiences as both an exhibitor and a show organizer, Marlys Arnold has a unique perspective on trade show exhibiting. As an exhibit marketing strategist, she travels [...]
