CEIR VP of Research, Nancy Drapeau, PRC sat down with Marlys Arnold of Exhibit Marketers Cafe where she shared matchmaking and networking trends. [...]
Attendees are, arguably, the most important part of the event ecosystem. Without attendees, we wouldn’t have exhibitors. Or revenue. Or jobs. Therefore, it’s imperative that we keep our fingers on the pulse of changing attendee sentiment so we know how to re-attract them to our events (and keep them coming back) as soon as it’s deemed safe to do so. [...]
CEIR VP of Research, Nancy Drapeau, PRC and CEIR Economist Dr. Allen Shaw share exciting news that benefit show organizers! The Event Analyzer is getting revamped and will be released soon. Read what you can expect from this tool. [...]
It’s a bold new world for exhibitions and events. “We have so many unknowns in our environment right now that we just don’t know when events are going to [...]
CEIR's VP of Research, Nancy Drapeau, PRC is positive that B2B exhibitions will return. She shares critical data and insights on how to ride out the COVID-19 wave. [...]
By Nancy Drapeau, PRC; Dr. Christophe Haon, Marketing Professor, Grenoble Ecole de Management; Dr. Trina Sego, Marketing Professor, University of Waikato, New Zealand; Dr. [...]
By Nancy Drapeau, PRC, VP of Research, CEIR First of all, my heart goes out to our global community, stay safe. Thanks are in order for the bravery of all healthcare staff, [...]