A Digital Dilemma for Meeting & Event Suppliers
By Allan Lynch A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL There is a digital dilemma in the meetings sector. It’s not about event apps or [...]
Articles by Editorial Staff
CEIR Rewind: A Look at 2019
Despite the international trade war with the United States and other countries and concerns over the rise of digital offerings that could potentially replace face-to-face [...]
Finding the Entrepreneurial Spirit in the Meeting Industry
By Heather Hansen A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL I spend a fair amount of time working with entrepreneurs, and I could come up with a [...]
Uncertainties Can Drive Positive Social Change & Success
By Johnalee Johnston A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL A wave of global socioeconomic and political uncertainty has international [...]
CEIR Case Study: An Interview with Stephanie Chavez of The Trade Group
How do you evaluate that your exhibition has given value to your attendees? The Attendee ROI Playbook series addresses the process of how attendees evaluate the outcome or [...]
Why You Need Detailed Customer Profiles
By MPI A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL This article was originally published by Planyourmeetings.com As an executive, sales [...]
14 Incredible Women in Event Tech Talk About the Biggest Change Event Pros Will Have to Deal With in 2020
By Tom Pick Event professionals use many different words to describe their world: Vital. Stressful. Exciting. Exhausting. Rewarding. But one adjective they never use is [...]
Event Planning & Unpeeling the Cultural Onion
By Ingrid Rip A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL Discussions about culture during the event planning process are important because you [...]
CEIR Case Study over Head of Marketing Insights: An Interview with D. Bradley Kent of VisitDallas
Face-to-face is one of the most trusted sources of relationship building. B2B exhibitions provide buyers and sellers the marketing medium to conduct business. In this case [...]
Who Should (and Shouldn’t) Be Staffing Your Booth
By Marlys Arnold, Exhibit Marketing Strategist; Speaker, Author, Consultant; Trade Show Insights Blog/Podcast Host If you’ve ever been in charge of a booth staff team, you [...]
